NRA Chef Survey of “What’s Hot in 2012″ Includes Beer
Feb 21, 2012
If you’ve not yet seen the results, it’d be an interesting read to see the results of the National Restaurant Association’s Chef Survey for What’s Hot in 2012.
A few notables:
- Top 20 Trends #7 Gluten Free/food and allergy conscious, #8 Locally produced beer and wine
- Preparation Methods #2 Fermenting
- Culinary Themes – almost the entire list
- Alcohol and Cocktails #1 Locally produced beer and wine, #4 food-beer pairings/beer dinners, on-site barrel aged drinks, #7 Gluten free beer, #8 Specialty beer, #10 Craft/microbrews, #12 Beer sommelier, #15 Organic beer
Survey consisted of 1791 NRA members (what do non members have to contribute?), October to November 2011. They were given a list and asked to rate them (was there the opportunity to offer new non list ideas?)
Survey information is as good as the format, questions and objectivity of the surveyor. You can usually find interesting applicable information in them…just as everyone can.
Tags: 2012 What's Hot Chef Survey, National Restaurant Association, trends
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